Archive for September, 2008

Take Full Advantage of Your PayPal Account

I won’t tell you anything new by saying that Click2Sell.EU works completely smoothly with PayPal. Basically, it is enough just to enter your PayPal email address and you can start using Click2Sell service for your internet business.

However, there is a thing that many people miss: PayPal API data. PayPal API allows third party services to connect to PayPal accounts and make necessary actions in background. Usually it is used for automation of various aspects of business and It’s safe to give out your PayPal API data to trusted parties.

It is not obligatory to save this data in Click2Sell, however it can make your life a lot more convenient.
By saving PayPal API data in your Click2Sell account you will be able to:

  1. Make mass payments to all your affiliates with just one click of a button. You won’t need to take any txt file and upload it to PayPal system like in some other affiliate networks. You won’t need to click “Pay” button for each affiliate, so you will save a lot of time by having PayPal API data available.
     
  2. Refund transactions easily from Click2Sell members area. If you would get a refund request from your unsatisfied customer, at least you can arrange a refund without a hassle. All you would need to do is to login to your Click2Sell account, go to “Transactions Report”, find the needed transaction and simply click on “Refund” button. It is much easier, quicker and more straightforward than in PayPal member area.
     
  3. Accept credit cards directly to your Paypal account without redirecting your customers to Paypal page. If you are serious about your internet business, you should really consider PayPal Website Payments Pro account, as it costs only $30/month. We wrote some time ago how direct credit card acceptance greatly improves your sales rate. However, please note that this account type is available only to U.S. residents.
     
  4. Pay your Click2Sell fees and affiliate commissions automatically. This will save you from necessity to login to your Click2Sell account just for paying fees and commissions. No more forgotten payments, no more suspicious affiliates, wondering why you are late to pay them. Just contact Click2Sell support about this and we will provide you with full information how to setup such automated payments.

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Duplicate Transaction Protection For Credit Card Payments

Dear Click2Sell.EU members,

It has been some time since you heard from us here on the blog. However, we do not intend to write many posts as we don’t want to waste our members’ time reading useless content. But when we write – we definitely have some great news to announce for all Click2Sell members.

So this week I would like to introduce a new Click2Sell.EU feature: Duplicate transaction protection filter for credit card payments.

About duplicate transactions problem

There are millions of different visitors and shoppers online. Each of them have different computer understanding skills and abilities. Some of them are very tech savvy while others do not know how to properly type an URL in their browsers’ address line and thus use Google/Yahoo to find and enter a certain website. So the diversity is really huge.

We have different kinds of products on Click2Sell. Some of them are downloadable products that are delivered instantly, while other products need a special merchant’s approval to complete the order, i.e. physical orders, some membership websites and etc.

The thing is that if a product is delivered to the customer instantly, then there are usually no problems with their payments. However, we have experienced one strange issue – duplicate transaction problem with some of our merchants.

Customers try to order one their product twice, three times or even more… This is really weird. It goes like this: a certain customer orders a product for the first time. He/she is delivered to the thank you page where it says something like "thank you for your order! We will contact you and provide more information as soon as possible to complete the order".

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Click2Sell.EU API – Add Another Dimension to Your Business

Dear Click2Sell.EU blog readers,

this post will be about a new Click2Sell system feature: Instant order notification by API.

It will be a long post, so let me present an index of the post:

  1. Introduction to Click2Sell API;
  2. How it works;
  3. Notification structure;
  4. Script sample;

Introduction to Click2Sell API

Some advanced Click2Sell.EU members asked for a feature that would 'pass' a transaction's information to the specified URL location or the thank-you page. Why would merchants need this feature? It is simply not enough for some services to have their customers "simply" redirected to "thank-you" pages after a successful purchase. Membership websites, licence based softwares or just any product with some verifications usually need some data from payment processor in order to allow their customers to access purchased products/services.

Instant notifications allows merchants to take their business to the next level as they provide extra functionality, security and save merchants' time.

Even ordinary sellers could consider about automation of things happening after a successful purchase. Just let me give you some examples:

  • you're selling an ebook. After a successful sale your script could accept instant notification and add your customer's email address to your mailing list.
  • you have a forum with some paid content there. After a successful sale your script could automatically make changes in user account to allow your customer to access paid content.
  • you sell a service based on subscriptions. By monitoring our instant notifications you can track if any of your subscribers hasn't missed his/her payment (and automatically unsubscribe if there is a failed payment).

As you can see, notifications are used to transmit transaction/order information from the system server to the merchants' own servers/scripts. Because of our members requests, we have developed a fully working API.

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