Archive for March, 2009

Manage Fistful of Your Merchant Accounts in Click2Sell

Today I want to help you to understand role of merchant accounts in Click2Sell better. When I say "merchant accounts", I mean accounts at PayPal, Moneybookers, Worldpay, Authorize.net and Google Checkout. The same regular ones that you use to receive money online.

Why should i have merchant accounts?

You may ask why these merchant accounts are needed at all. Well, first of all, having just Click2Sell account doesn’t mean that you will be able to receive money from your product buyers. It’s not like in some other systems where you sign up for an account, add some products, make some sales, the system’s owners receive money from your sales and then you ask them to send the money to you in order to be able to do something with your earned money. Although such model has some advantages such as less steps to start selling, however such advantages definitely vanishes on the longer term, while a lot higher fees and "frozen money" status keeps hurting you forever.

In order to work with Click2Sell you need to have at least one PayPal, Moneybookers, Worldpay, Authorize.net or Google Checkout account. Just one or a few of them. You can imagine Click2Sell as a powerful add-on to your, let’s say, PayPal or Worldpay merchant account. You keep receiving money directly to your PayPal / Worldpay account (and thus having money from sales available to you almost instantly), but in addition you get all the tracking suite of visitors and affiliates. You can look for more details at Click2Sell working principles and payment processors post. This post is more intended to explain how to manage your merchant accounts in Click2Sell.

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